Google Adds AI to Google Search: The Impact on SEO

Technology
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INTERVIEW ON THE PRICE OF BUSINESS SHOW, MEDIA PARTNER OF THIS SITE.

Recently Kevin Price, Host of the nationally syndicated Price of Business Show, interviewed Chris Rodgers of coloradoseopros.com.

On a recent Price of Business, host Kevin Price visited with Chris Rodgers of CSP Agency.

Google’s increasing integration of AI into Search, notably with “AI Overviews” and the new “AI Mode,” is fundamentally reshaping SEO. The biggest anticipated impact is a significant shift away from traditional “10 blue links” organic results, leading a noticeable transition from higher volumes of general traffic to smaller amounts of more qualified, higher converting traffic.

AI Overviews provide summarized answers directly on the search results page, often eliminating the need for users to click through to a website. AI Mode, a more immersive AI search experience, further centralizes information, using a “query fan-out” technique to synthesize answers from numerous sources.

 

 

Rogers is a regular guest on the Price of Business show.

Connect with Chris Rodgers on social media:

LinkedIn: https://www.linkedin.com/in/seo-dub/

X/Twitter: @SEOdub

 

The Price of Business is one of the longest-running shows of its kind in the country and is in markets coast to coast. The Host, Kevin Price, is a multi-award-winning author, broadcast journalist, and syndicated columnist. Learn more about the show and its digital partners at www.PriceofBusiness.com (scroll down to the bottom of the page).

 

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