The Future of “Infotainment” is one of “Nickel and Diming”
Kevin Price, Host of the nationally syndicated Price of Business Show recently discussed the massive shift in the way we get information and entertainment.
In this commentary, Price discusses the ongoing struggle companies have had in the pursuit of monetization. The latest effort is offering subscriptions at a very low price, with the objective of either getting people hooked or, at least, not noticing the small sums leaving their accounts each month.
Price talks about:
- How the poor approach to subscription models will devastate the web traffic of many of these companies
- What may be working and what clearly is not in this space
- How these models are becoming ubiquitous throughout the information and entertainment space
Kevin Price is Host of the nationally syndicated Price of Business show, a multi-award winning journalist, syndicated columnist, and author of several books. He has written for major national media (including Huffington Post) and has been a frequent guest on major media (including Fox Business). Learn more about him at PriceofBusiness.com.
The Price of Business is one of the longest running shows of its kind in the country and is in markets coast to coast. The Host, Kevin Price, is a multi-award winning author, broadcast journalist, and syndicated columnist. He is Editor at Large for this site. Learn more about the show and its digital partners at www.PriceofBusiness.com.
LISTEN TO THE INTERVIEW IN ITS ENTIRETY HERE