Publicist: Write a Book, Grow Your Business

On a recent Price of Business show, Host Kevin Price interviewed Jane Wesman, an entrepreneur, marketing expert, and mentor. President of Jane Wesman Public Relations, she is one of the country’s top book publicists with a long record of creating national bestsellers, particularly in the areas of business, leadership, and personal growth. Jane is also an author herself.  Her book, Dive Right In — The Sharks Won’t Bite, guides women along the path to business success.  But what truly sets Jane apart is her deep commitment to guiding and mentoring others.  She served as the President of the New York chapter of the National Association of Women Business Owners and is an active Board member of the Women’s Media Group. Jane provides business and book marketing advice on her YouTube channel called Book Marketing Pro and via LinkedIn, Facebook, and Instagram. You can learn more at her website www.wesmanpr.com 

They discussed her experiences marketing books by some of the world’s top business and management gurus, and what makes books resonate with readers. They also focused on why writing a book is one of the best ways for professionals to promote their thought leadership and their businesses. And then she explained how to do it, revealing secrets about some of the most successful business books today. Jane also shared some of the best advice she’s received from her expert clients about leadership, building teams, and creating cultures where people thrive. And how she put that advice to work for herself and for the people she mentors.

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