GEO Generative Engine Optimization Is Changing Everything

Technology
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INTERVIEW ON THE PRICE OF BUSINESS SHOW, MEDIA PARTNER OF THIS SITE.

Recently Kevin Price, Host of the nationally syndicated Price of Business Show, interviewed Chris Rodgers of coloradoseopros.com.

Price and Rodgers discussed Generative Engine Optimization (GEO).
Generative Engine Optimization (GEO) is a strategy designed to increase visibility in AI-generated search results, like those from ChatGPT or Google’s AI Overviews. Unlike traditional SEO, which targets keywords for web crawlers, GEO focuses on creating content that aligns with natural language prompts users might input into generative engines. It emphasizes structured, conversational, and informative content tailored for AI interpretation. As generative AI reshapes search behavior, GEO helps brands and creators ensure their content is discoverable, authoritative, and relevant in this evolving digital landscape. Adapting to GEO may become essential for future online visibility and engagement.

Rogers is a regular guest on the Price of Business show.

Connect with Chris Rodgers on social media:

LinkedIn: https://www.linkedin.com/in/seo-dub/

X/Twitter: @SEOdub

 

The Price of Business is one of the longest-running shows of its kind in the country and is in markets coast to coast. The Host, Kevin Price, is a multi-award-winning author, broadcast journalist, and syndicated columnist. Learn more about the show and its digital partners at www.PriceofBusiness.com (scroll down to the bottom of the page).

 

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