Live To Ride: Finding Joy and Meaning on a Bicycle

Lifestyle
Reading Time: 2 minutes

INTERVIEW ON THE PRICE OF BUSINESS SHOW, MEDIA PARTNER OF THIS SITE.

Recently Kevin Price, Host of the nationally syndicated Price of Business Show, interviewed Peter Flax.

On a recent Price of Business, host Kevin Price visited with author Peter Flax about his new book, Live to Ride: Finding Joy and Meaning on a Bicycle.

This compelling book is a beautifully illustrated guide written for every type of cyclist—from mountain bikers, tourers and triathletes, beach cruisers, bikepackers, messengers, wheelie kids, and vintage bike collectors.

Organized by theme, each one exploring what Flax believes are the shared reasons that people ride: Adventure, Speed, Utility, Nature, Competition, and Self-Expression. Within each chapter are interviews and profiles with a diverse list of famed riders, both legendary and contemporary.

According to a statement, “Peter Flax is a Los Angeles–based writer and editor who has covered sports, adventure, and culture for 30-plus years. A lifelong cyclist himself, Flax has written about bike culture—with a focus on advocacy, racing, and the beauty of the lifestyle—for decades. He’s the former editor in chief of Bicycling, the largest bike-related magazine in the world, and the current US editor-in-chief of The Red Bulletin, an active lifestyle magazine published by Red Bull. He also has held senior editorial positions at titles like Runner’s WorldThe Hollywood Reporter, and Backpacker. His writing has appeared in dozens of outlets, including OutsideMen’s HealthNew York MagazineLos Angeles MagazinePelotonRunner’s World, and Men’s Journal. Since moving to Los Angeles a decade ago, he has commuted exclusively on his bike, pedaling nearly 100,000 miles just to and from his job.”

Learn more here: https://theradavist.com/live-to-ride-cycling-book/#:~:text=Live%20to%20Ride%3A%20Finding%20Joy,and%20thrill%20of%20bicycle%20culture..

 

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LISTEN TO THE INTERVIEW IN ITS ENTIRETY HERE:

The Price of Business is one of the longest running shows of its kind in the country and is in markets coast to coast. The Host, Kevin Price, is a multi-award winning author, broadcast journalist, and syndicated columnist. Learn more about the show and its digital partners at www.PriceofBusiness.com (scroll down to the bottom of the page).

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