The Price of Business Celebrates the 90th Anniversary of Iconic Health Product

Other News
Reading Time: 2 minutes


Recently Kevin Price, Host of the nationally syndicated Price of Business Show, interviewed Jim Lepis.

Get Ready for Salonpas Day: Free Pain Relief Patches Online and In-Person as part of 90th Anniversary Celebration of the Salonpas® Patch

In celebration of the 90th anniversary of the Salonpas® patch, the world’s No.1 Brand of Over-the-Counter (OTC) topical analgesics in the patch category,Hisamitsu cherishes the TE-A-TE culture. What lies beneath

TE-A-TE is compassion for loved ones, the starting point of Hisamitsu’s “patch treatment culture,” which has been emphasized since its establishment. Hisamitsu America is offering in-person and online product sampling events in the month of May.


  • Salonpas Day is celebrated every year on May 18th, which represents a day celebrating freedom from pain.


This year Hisamitsu America will be offering samples* of Salonpas® Lidocaine FLEX Patch at the City Challenge Race from 9 am to 1 pm at Essex Street by the Colgate Clock at the Hudson River Waterfront in Jersey City, NJ.


A second Salonpas sampling booth, near the Grove Street Path Plaza at 110 Newark Avenue in Jersey City, NJ, will be active from 10 am to 1:30 pm.

Salonpas Day falls on May 18th (05/18) because “Kori wo Iyasu,” which translates to “relieve stiffness” in Japanese, also contains references to the numbers 5, 1, and 8.



“Our in-person and online sampling initiatives highlight and reinforce our dedication to providing effective topical OTC pain relief solutions,” said John Incledon, President & CEO, Hisamitsu America, the marketers of Salonpas®, the world’s number one OTC pain patch brand1, #1 Doctor & Pharmacist Recommended Brand of OTC Pain Relief Patches in the US2. “Delivering pain relief patches directly to people on Salonpas Day is a proud tradition in the United States and across the world.”


The unscented Salonpas Lidocaine FLEX Patch, provides the maximum OTC strength 4% lidocaine available without a prescription in a thin, flexible, highly adhesive patch that contours to the body. It’s also the #1 selling new item in 2023 in the External Analgesics category3.


Since its formation, the company mission of Hisamitsu has been to improve the quality of life for people around the world through R&D, manufacturing, and the sale of topical analgesic products. Hisamitsu’s culture focuses on spreading compassionate consideration to others.


About Hisamitsu America:

Hisamitsu America is the North American subsidiary of Hisamitsu Pharmaceutical Co., Inc., founded in 1847, a global pioneer and innovator of transdermal and topical patch technology with a focus on pain relief. The Salonpas® product line, which gained early acceptance in Asia and is now registered in over 100 countries, has pioneered the development of topical patches to relieve pain. Since 2010, Salonpas has become one of the fastest growing OTC brands in the USA. Salonpas became the most popular pain relief brand on Facebook in 2020. For more information, visit: Also listed on Facebook and Instagram.



For more great lifestyle content see here.


The Price of Business is one of the longest running shows of its kind in the country and is in markets coast to coast. The Host, Kevin Price, is a multi-award winning author, broadcast journalist, and syndicated columnist. Learn more about the show and its digital partners at (scroll down to the bottom of the page).

Share This:

Leave a Reply

The reCAPTCHA verification period has expired. Please reload the page.