Tag: advertising
STUDY: Super Bowl Ads are Worth Every Plenty
Reading Time: 2 minutesIn spite of the pervasive view that TV ads are no longer a good value and that they have been overwhelmed by the power of the Internet, ads for major […]
The Future of “Infotainment” is one of “Nickel and Diming”
Reading Time: < 1 minuteKevin Price, Host of the nationally syndicated Price of Business Show recently discussed the massive shift in the way we get information and entertainment. In this commentary, Price discusses the […]
Over 90 Percent of Small Business Owners will Increase Ad Spending in 2019
Reading Time: 2 minutesNearly all small businesses (91%) plan to invest more in advertising in 2019, according to a new survey from The Manifest, a business news and how-to website. Annually, more than half […]
Native Advertising for Black Friday
Reading Time: 2 minutesADYOULIKE has seen a surge in the number of retail brands accessing their premium infeed native advertising inventory – either via The AYL Exchange for programmatic native advertising, or via direct managed service. […]
AuctionTime.com Presently Tolerating Dispatches for December Sell-offs
Reading Time: < 1 minuteAuctionTime.com is now accepting consignments for end-of-year auctions. These massive, multi-day, online-only sales will start every Wednesday in December, and are expected to sell over $100 million in farm equipment, construction equipment, trucks, […]
Deciding To Be Your Own Boss
Reading Time: 2 minutesBeing a Successful Entrepreneur Taking a different route from the typical 9-to-5 job is a dream for many people. Working for yourself gives you the chance to make your own […]
Use These Tips When Advertising to an International Audience
Reading Time: 2 minutesAt some point, your business will grow in popularity and the next best step is to go global. You have to tap a different market to expand your brand. Of […]
Advertising that is Uniquely New York
Reading Time: 4 minutesBy Kevin Price, Editor at Large, USABR. Recently I visited New York to give a speech. This is not unusual, but this time I also thought I would enjoy the […]
Changing the Way of Online Advertising
Reading Time: 2 minutesBig data is starting to revolutionize advertising in a way that has outpaced traditional media. Although today there is still some doubt about the efficiency of each medium, online advertising […]
Impulse Buying: What makes the customer bite the bait?
Reading Time: 4 minutesImpulse Buying: What makes the customer bite the bait? Contributors: Angelo Zammit & Ami Pancholi Impulse Shopping: Welcome To The World Of Marketing Tactics You ever find yourself looking online […]
Advertising Industry Enjoys Growth
Reading Time: 2 minutesThe US market for advertising is expected to comfortably cross the USD 45 billion mark by the end of 2020, according to Analyzing the Advertising Industry in United States 2017, […]
The Problem with Ad Fraud
Reading Time: 3 minutesBy The&Partnership, Special for USABR Almost a quarter of the money US brands spent on digital video and display advertising in 2016 may have been wasted on fraudulent placements, according […]
Four Marketing Pillars to Build a Business as Strong as The Parthenon
Reading Time: 5 minutesBy USABR Dating back to Ancient Greece and Egypt, monumental structures have relied on the strength of stone pillars, working together to support an immense amount of weight and […]
Pharmacies Using Social Media to Update with their Patients
Reading Time: 2 minutesBy RxWiki, Special for USDR RxWiki Inc., a rapidly growing digital health company, today announced the results of a survey which reveals that the majority of community pharmacists are using social media […]
40 Women to Find Out Over 40
Reading Time: 4 minutesBy USDR In its fourth year, the 40 Women To Watch Over 40 List celebrates the achievements of women over 40 who are starting up and starting over and making an […]