NY Times Best Selling Author, Sean Covey, Discusses Updated Version of Father’s Book, “The 7 Habits” on the Price of Business Show

Business, Lifestyle, Media
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Recently Kevin Price, Host of the nationally syndicated Price of Business Show, interviewed Sean Covey.

On a recent Price of Business Show, host Kevin Price interviewed NY Times Best Selling author and Wall Street Journal Best Selling author, Sean Covey. They discussed what it was like being raised by the famous father, the lessons from his important book, and much more. Visit his website for more information.


Background on Sean Covey (excerpted from a statement):

Franklin Covey Co, in partnership with Simon & Schuster, today announced the release of a new edition of Stephen Covey’s (1932-2012) The 7 Habits of Highly Effective People—now available in hardcover and trade paperback formats. This special 30th anniversary edition commemorates the timeless wisdom of The 7 Habits for a new generation with the book’s original content along with personal insights at the end of each chapter by Covey’s son, Sean Covey, author of the bestselling books The 7 Habits of Highly Effective TeensThe 7 Habits of Happy Kidsand The Leader in MeThese new observations on how the book’s principles can be used in our modern age provide a timely reboot for a new generation of leaders.

“The beloved classic has sold more than 40 million copies in 50 plus languages and has spurred profoundly increased levels of personal and organizational effectiveness for readers worldwide. It’s transformed the lives of heads of state, presidents, CEOs, educators, students, parents, and millions of people of all ages and occupations who have accessed its principles, paradigms, and processes in their effort to achieve extraordinary results. With timely and inspiring content needed now more than ever,The 7 Habits continues to guide and propel generations of readers through change in these uncertain times.

“Touted as “one of the bestselling books of all time,” by Fortunethe book was named the “#1 most influential book of the 20th century” by Chief Executive magazine, and Forbes named it “one of the top 10 most influential management books ever.” Millions have not only read the book, but have been trained in FranklinCovey’s 7 Habits work sessions. The book, commonly used as a reference guide in management and leadership development by people holding every title, in every industry and occupation, has become a hallmark of effective leaders, extraordinary results and winning cultures.

Sean Covey notes that “‘At age 19, I re-read the 7 Habits book and thought, ‘Wow, my dad is really smart and has matured a ton.’ It brought back all the lessons I learned growing up, surrounded by the 7 Habits. Dad taught us the principles he wrote about and considered us his most valued students. He tried out his material on us. And, just as fish discover water last, we were so immersed in it, we were unaware of its presence.'”


“Habit 1: Be Proactive. People are responsible for their own choices and have the freedom to choose based on principles and values rather than on moods or conditions. They are able to develop and use their four unique human gifts—self-awareness, conscience, imagination and independent will—and take an inside-out approach to creating change. They choose not to be victims, to be reactive or to blame others.

“Habit 2: Begin with the End in Mind. Highly effective people shape their own future by creating a mental vision and purpose for their life, their day, and for any project, large or small. They don’t just live day to day but are driven by their mission and purpose.

‘Habit 3: Put First Things First. Highly effective people live and make decisions with a clear sense of what is most important. They organize and execute around their most important priorities. They are driven primarily by purpose, not by the agendas and forces surrounding them. They put people ahead of schedules.

‘Habit 4: Think Win-Win. Highly effective people think in terms of mutual benefit. It’s not about you, or me; it’s about both of us. They are able to balance “courage” for what they want, with “consideration” for what the other person wants. They think interdependently—“we,” not “me”—and develop win-win agreements. They don’t think selfishly (win-lose) or like a martyr (lose-win).

“Habit 5: Seek First to Understand, Then to Be Understood. Highly effective people diagnose before they prescribe. They listen before they talk. They seek first to listen with the intent to understand the thoughts and feelings of others, then seek to effectively communicate their own thoughts and feelings. Through understanding, highly effective people build deep relationships of trust. They understand that the key to influence is to first be influenced.

“Habit 6: Synergize. Highly effective people value differences instead of being threatened by them. They believe that their own strengths combined with the gifts and talents of others can lead to the whole being greater than the sum of its parts. They seek for 3rd alternatives solutions to that are better than what they or the other party had in mind to begin with. They don’t go for compromise (1 + 1 = 1½) or merely cooperation (1 + 1 = 2) but seek out creative cooperation (1 + 1 = 3 or more).

“Habit 7: Sharpen the Saw. Highly effective people increase their effectiveness by renewing themselves regularly in the four areas of life: body (physical), mind (mental), heart (social/emotional), and spirit (spiritual—service, meaning and contribution). They are never too busy sawing to take time to sharpen their saw.

“About Stephen Covey and Sean Covey

“Stephen Covey

“Recognized as one of TIME magazine’s twenty-five most influential Americans, Stephen Covey was an internationally respected leadership authority, family expert, teacher, organizational consultant and author. His books have sold more than 40 million copies in 50 plus languages and The 7 Habits of Highly Effective People was named the #1 Most Influential Business Book of the Twentieth Century. After receiving an MBA from Harvard and a doctorate degree from Brigham Young University, he became the cofounder and vice chairman of FranklinCovey Co., a global performance improvement company. Stephen Covey passed away on July 16, 2012. His legacy to the world is Principle-Centered Leadership and his many contributions will live on through the principles he loved, taught and espoused.

“Sean Covey

Sean Covey, son of Stephen Covey, is president of FranklinCovey Education and directs its whole-school transformation process, Leader in Me, now in over 5,000 schools and 50 countries worldwide. A New York Times best-selling author, Sean has authored or co-authored several books, including the Wall Street Journal #1 business bestseller The 4 Disciplines of ExecutionThe 6 Most Important Decisions You’ll Ever MakeThe 7 Habits of Happy KidsThe Leader in Me, and The 7 Habits of Highly Effective Teens, now in 30 languages, having sold over eight million copies. Sean graduated with honors from BYU with a bachelor’s degree in English and earned his MBA from Harvard Business School. While at BYU, he also played as the starting quarterback for the football team. He and his family founded the global, non-profit charity, Bridle Up Hope, to inspire hope, confidence, and resilience in struggling young women through equestrian and life skills training. Sean and his family live in Alpine, Utah.”


The Price of Business is one of the longest running shows of its kind in the country and is in markets coast to coast. The Host, Kevin Price, is a multi-award winning author, broadcast journalist, and syndicated columnist. Learn more about the show and its digital partners at www.PriceofBusiness.com (scroll down to the bottom of the page).

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