A 2024 deep dive into ADSS
ADSS’ background
ADSS is an award-winning leading MENA brokerage firm that provides traders with the highest quality investment opportunities and the most rewarding trading experience. With multi-asset trading technology, a personalised view of the markets, access to liquidity and instruments, and support from the broker’s experienced, highly qualified team that offers highly professional customer service.
As the only brokerage headquartered in the GCC, with offices in the UAE. Founded in 2010 in Abu Dhabi, it has its roots in the Emirate. The broker is execution-only,regulated by the Securities and Commodities Authority (SCA) in the UAE and registered as a legal company. As a responsible brokerage firm, ADSS is committed to offering traders a competitive, fair and transparent trading environment.
Over its years of operating, the brokerage firm has also won plenty of awards in the industry. These awards include the Best Forex Trading Innovation at the Global Forex Trading Awards in 2021, the Best Forex Broker in the Middle East at the Forex Expo in Dubai in 2022, as well as the Best Forex Broker in the Middle East at the Forex Traders Summit in Dubai 2022. In this ADSS review, we take a look at what the brokerage firm offers and provides to traders.
Markets
Traders have the opportunity to access global markets with the brokerage firm with its wide rangeof offerings. They can buy and sell spot forex on major, minor and exotic currency pairs. They can also trade CFDs on highly liquid stocks, popular indices, and commodities including metals and oil. Traders can monitor price movements with daily market updates direct to their inbox and never miss a trade, in addition to executing sophisticated strategies on their powerful and intuitive trading platform.
Indices
Users can trade CFDs on indices from the US to Europe and Asia. ADSS’ available indices are based on leading global exchanges such as the Dow Jones, NASDAQ, and the FTSE 100. Traders can take advantage of some of the tightest spreads in the market and leverage up to 333:1. They can also quickly respond to global events, capitalise on volatile markets, or gain exposure to an entire sector or economy – all with an award-winning brokerage firm.
Equities
Users can trade some of the biggest names in technology, finance, healthcare and communication with equity CFDs. Traders can also go long or short on established businesses such as Amazon, Meta, Nike, and major players from the GCC region. With ADSS, traders can even keep an eye on the news with the brokerage firm’s market updates and be amongst the first to spot the next big thing happening.
Forex
Traders can find opportunities in the world’s largest and most liquid financial market with ADSS. They have the opportunity to trade CFDs across over 60 forex pairs at some of the best prices in the industry, from major currency pairs such as EUR/USD, minor currency pairs such as NZD/CHF, and even exotics such as EUR/TRY. They can take advantage of leverage of up to 500:1 on their trading platform, which was voted Best FX Platform 20-21 in the Middle East at the Global Forex Awards.
Cryptos
The volatile crypto market creates opportunities for traders as prices fall and rise unpredictably. Traders can begin trading CFDs on Bitcoin, Bitcoin Cash, Ethereum, and Litecoin 24/5 with competitive spreads and potentially take advantage of the price differences.
Commodities
Commodities, such as gold, coffee and natural gas are a popular choice when traders are looking to unlock new opportunities in the commodities market. Currently, ADSS offers spot commodities and futures with a leverage of up to 200:1.
Account types and demo conditions
ADSS currently offers three tiers of live accounts, which are the Classic, Elite, and Elite+. Liveaccounts have a minimum deposit requirement starting at $100 US, which makes them very scalable. Traders using any of the three tiers of accounts have the option of trading with leverage of up to 500:1 on CFDs in global markets, on specific products.
The Classic live account requires a $100 US deposit, and traders can trade with competitive market spreads and 24/5 customer support. The Elite live account can be opened with a $100,000 US deposit with 25% lower spreads, while the Elite + account can be opened with a $250,000 US deposit with ultra-low spreads. Elite and Elite+ live account holders will also be assigned a dedicated senior manager or sales trader (for Elite+), and multi-base currency in accounts.
The unique feature ADSS offers lies in its fast and convenient account funding. UAE residents who open live accounts with ADSS can use UAEPGS, the transfer payment gateway from the Central Bank of the UAE. This allows traders to transfer funds through a single integration. Depending on the account holder, there may be a maximum transaction limit per day and per month. Other traders outside of the UAE can fund their accounts through bank wire transfers, credit cards, or digital payment platforms like Skrill, Neteller, Cash U, Samsung and Apple Pay.
ADSS also offers traders a demo account to practise trading with. This account is hosted on MT4, and it is free of charge for those registered with the broker. Demo traders will receive a demo account with $50,000 US of simulated funds, and they can access live markets on mobile, desktop, or tablet. They will also be able to place simulated trades on a wide range of markets and currency pairs. Demos are active for a 60-day period.
Fee Structure and Charges
Traders will not be charged a commission on the ADSS trading platforms when trading. There are also no hidden fees. Spreads are very competitive. Aside from the minimum initial deposit requirements for each account, there may also be swap fees, currency conversion charges, and other fees as laid out in the ADSS market information sheet. Traders should check what applies to them and factor these charges in as part of their profit/loss calculations.
Customer support
ADSS offers customer support online and offline, and they can be contacted via the live website, chat, email and over the phone. Users can get in touch 24/5, and the ADSS team is staffed with highly experienced financial and tech professionals, who all understand and can easily answer queries related to instrument information, platform installation and setup, as well as trade execution. The team is considered fast and responsive, and they also provide multilingual support.
The bottom line
ADSS provides a comprehensive range of products for trading, and as a GCC-based broker, the abundance of material in Arabic and English is an added value for locals and those within the region. There is a lot of transparency in their fees and pricing, and the lack of commissions on trades make it an attractive option for high-frequency and high-volume traders. While there are no ETFs or other funds available for trading, the access to global exchanges and the forex market through CFDs (or spot forex) offers plenty of opportunities for traders of all experience levels.
